Joule's Come To The Hills And Acquires Historic Shropshire Inn
15.08.2013

Joule's Brewery has today announced it has purchased the Kings Arms in Church Stretton from Punch Taverns. THE KINGS ARMS s an ancient and listed building, unchanged in Church Stretton and specialising in real ale for over three centuries. The Inn is a quaint pub and boasts the biggest garden in Church Stretton and has always been a popular destination for locals and also walkers at the tourist hot spot.

Landlord Jacob Gerritse, "We are delighted that we will now be sponsered by a local brewery rather than being part of a national chain, we were always an odd one out for Punch and we sit much more comfortably with a proper brewery. Joule's is a Shropshire brewer and a great fit for us and our customers. We haven't put the beer on yet, we are waiting until we all go on a bus to the brewery so everyone can see it for themselves. This will make us the only micro brewery pub in the town, which will be great for us."

Area Manager Tony Walsh, "We are very pleased, I have been very impressed by the landlords Jacob and Caroline who love their pub, and the pub has a great atmosphere, and a strong base of customers. Our way is to get to know the pub and understand the local market. We see ourselves as the sponser of this great and historic old inn, so we are just getting to know everyone and looking forward to being a part of the town. It's also a great pleasure to come here, The Shropshire Hills are simply stunning, what better place to relax after a long walk than in an old pub with a pint of great local beer."

Steve Nuttall, Development Direct at Joule's, "We are all thrilled to have been able to buy the Kings Arms. It is the gateway to The Shropshire Hills and as a Shropshire brewer we were really keen to be in this beautiful town, and we will be the only micro brewer to have a pub here, which I hope will be of interest to local and also the many tourists who visit the area. I think more and more people visiting our county will be pleased with the local beers on offer both from us and the other micro brewers. Shropshire is a real hotspot of great lcoally brewed beer, and we are all thrilled that Church Stretton now has a local brewery ale pub. We are looking forward to launching the beer once we have met the customers who are coming to the brewery in September."

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